Discover the Perfect Career for You.


Be excited to go to work -- by choosing a path that matches your personality.

Find the perfect job for you.


Utilize the power of something called Personality Type to discover what, exactly, that job is.

As featured in


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Buy the Book That Started it All.
"One of the most popular career books in the world . . . Highly recommended.” —Richard N. Bolles, author of What Color Is Your Parachute?

Finding a career path that you’re passionate about can be difficult—but it doesn't have to be. With this bestselling guide, learn how to find a fulfilling career that fits your personality.

Do What You Are is a bestselling classic that has helped more than a million people find truly satisfying work, and is now updated for the modern workforce. With the global economy's ups and downs, the advent of astonishing new technology, the migration to online work and study, and the ascendancy of mobile communication, so much has changed in the American workplace since this book's fifth edition was published in 2014.

What hasn't changed is the power of Personality Type to help people achieve job satisfaction. This updated edition, featuring 30% new material, is especially useful for millennials and  baby boomers who are experiencing midlife career switches, and even those looking for fulfillment in retirement. This book will lead you through the step-by-step process of determining and verifying your Personality Type. Then you'll learn which occupations are popular with each Type, discover helpful case studies, and get a full rundown of your Type's work-related strengths and weaknesses.

Focusing on each Type's strengths, Do What You Are uses workbook exercises to help you customize your job search, get the most out of your current career, obtain leadership positions, and ensure that you achieve the best results in the shortest period of time.

Featured on:

"One of the most popular career books in the world . . . Highly recommended.” —Richard N. Bolles, author of What Color Is Your Parachute?

Finding a career path that you’re passionate about can be difficult—but it doesn't have to be! With this bestselling guide, learn how to find a fulfilling career that fits your personality.

Do What You Are—the bestselling classic that has helped more than a million people find truly satisfying work—is now updated for the modern workforce. With the global economy's ups and downs, the advent of astonishing new technology, the migration to online work and study, and the ascendancy of mobile communication, so much has changed in the American workplace since this book's fifth edition was published in 2014.

What hasn't changed is the power of Personality Type to help people achieve job satisfaction. This updated edition, featuring 30% new material, is especially useful for millennials and  baby boomers who are experiencing midlife career switches, and even those looking for fulfillment in retirement. This book will lead you through the step-by-step process of determining and verifying your Personality Type. Then you'll learn which occupations are popular with each Type, discover helpful case studies, and get a full rundown of your Type's work-related strengths and weaknesses.

Focusing on each Type's strengths, Do What You Are uses workbook exercises to help you customize your job search, get the most out of your current career, obtain leadership positions, and ensure that you achieve the best results in the shortest period of time.

Featured on:

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Finding a career path that you’re passionate about can be difficult—but it doesn't have to be! With this bestselling guide, learn how to find a fulfilling career that fits your personality.

Do What You Are—the bestselling classic that has helped more than a million people find truly satisfying work—is now updated for the modern workforce. With the global economy's ups and downs, the advent of astonishing new technology, the migration to online work and study, and the ascendancy of mobile communication, so much has changed in the American workplace since this book's fifth edition was published in 2014.

What hasn't changed is the power of Personality Type to help people achieve job satisfaction. This updated edition, featuring 30% new material, is especially useful for millennials and  baby boomers who are experiencing midlife career switches, and even those looking for fulfillment in retirement. This book will lead you through the step-by-step process of determining and verifying your Personality Type. Then you'll learn which occupations are popular with each Type, discover helpful case studies, and get a full rundown of your Type's work-related strengths and weaknesses.

Focusing on each Type's strengths, Do What You Are uses workbook exercises to help you customize your job search, get the most out of your current career, obtain leadership positions, and ensure that you achieve the best results in the shortest period of time.

Featured on:

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Meet the Authors.
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Paul D. Tieger

Paul D. Tieger is the founder and CEO of SpeedReading People, LLC. His life’s work has involved applying his expertise in Personality Type to help individuals choose satisfying careers, teams collaborate more successfully, and trial attorneys understand and communicate most effectively with jurors. Paul pioneered the application of Personality Type in healthcare, conducting extensive research that has shown strong correlations between Personality Type, medication adherence, and multiple health risk factors.

He is the creator of iConnectHealth—a transformative online tool which reduces chronic disease, especially in seniors, by marrying high tech with human touch. He lives in Hartford, Connecticut.

Paul D. Tieger is the founder and CEO of SpeedReading People, LLC. His life’s work has involved applying his expertise in Personality Type to help individuals choose satisfying careers, teams collaborate more successfully, and trial attorneys understand and communicate most effectively with jurors. Paul pioneered the application of Personality Type in healthcare, conducting extensive research that has shown strong correlations between Personality Type, medication adherence, and multiple health risk factors.

He is the creator of iConnectHealth—a transformative online tool which reduces chronic disease, especially in seniors, by marrying high tech with human touch. He lives in Hartford, Connecticut.

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Barbara Barron

Following her own good advice, Barbara Barron made a career shift and now works as an advancement consultant. She coaches independent schools and other nonprofits to help them raise money to meet their strategic goals and create high-functioning development programs.

Barbara continues to use her knowledge of Type in her daily interactions, both personal and professional. She lives in Marin County, California. Visit her on the web at BarbaraBarron.com.

Following her own good advice, Barbara Barron made a career shift and now works as an advancement consultant. She coaches independent schools and other nonprofits to help them raise money to meet their strategic goals and create high-functioning development programs.

Barbara continues to use her knowledge of Type in her daily interactions, both personal and professional. She lives in Marin County, California. Visit her on the web at BarbaraBarron.com.

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Kelly Tieger
The daughter of two Personality Type experts and authors, Kelly Tieger has been studying and applying Type her entire life. Kelly is a coauthor on the previous edition of Do What You Are, and is proud to have taken the helm on this edition and future ones. She lives in Lakeville, Connecticut. You can find her on the web at KellyTieger.com.
The daughter of two Personality Type experts and authors, Kelly Tieger has been studying and applying Type her entire life. Kelly is a coauthor on the previous edition of Do What You Are, and is proud to have taken the helm on this edition and future ones. She lives in Lakeville, Connecticut. You can find her on the web at KellyTieger.com.
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For media inquiries please reach out to [email protected].

To reach out to the authors, email us at [email protected].

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6th edition out now!

Published by Hachette

Purchase Now
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The 6th edition out now!

Published by Hachette

Purchase Now
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